Duration: 5:12

Tanya Green, a Paid Search Analyst at Apogee Search, gives some quick information and tips on how to optimize your paid search campaigns for eCommerce this 2008 holiday season. Visit http://www.Apogee-Search.com for more search engine marketing resources. Check out the Apogee Search Marketing Blog for video updates and to learn more about search engine marketing, http://www.apogee-search.com/Blog Don't forget that you can watch this video in high quality by clicking the link underneath the video that says "watch in high quality."